Project overview
Pfizer added two senior UX/UI designers to its digital teams for complex healthcare and biopharmaceutical experiences. The team created more than 50 landing pages across Pfizer's product portfolio and turned business and user requirements into accessible, responsive interfaces that followed enterprise design standards.
The work had to balance business requirements, user needs, accessibility, and established design standards. The designers translated those inputs into interfaces that product and engineering teams could apply consistently.
Their scope included product design, prototyping, reusable components, responsive behavior, and design-system alignment. As priorities changed, the team had additional senior design support available.
