Plycem

Project overview

Plycem's site had to help people make decisions, not just read brand copy. Contractors and specifiers needed product detail, quantity estimates, and a clean path to the right material.

Plycem needed a website and digital experience that made the work easier to understand and easier to use. Plycem needed a site that could present a broad product catalog clearly while helping technical buyers estimate materials faster.

Website and user experience

The live website, plycem.com, is where the work becomes useful to real visitors. We organized the experience around the main actions people need to take once they arrive.

• Product discovery paths for construction materials and technical categories
• Quantity calculator for estimating material before purchase or specification
• Structured product pages for builders, architects, and contractors
• Responsive experience for users in the field or at the office

Technology and integrations

The implementation combined design, content structure, and the technologies the project actually depended on.

• Construction product catalogue architecture
• Quantity calculator development
• Responsive website design for technical buyers
• Content management for product details and support resources

What we built

On the delivery side, this work covered both the public website and the product details behind it. We designed and built a cleaner digital experience centered on product information and a calculator that helps users estimate quantities before they buy or specify materials.