The Role of UX in Software Development
Design that ships, not design that sits in a Figma file. Why integrating UX design with development produces better software.
The problem with hiring a design agency and a dev shop separately is the handoff. The designer delivers beautiful mockups. The developer says ‘this isn’t buildable.’ Three weeks of back-and-forth follow.
Why integrated design-dev matters
When a designer proposes an interaction, the developer who’ll build it should already be in the conversation. That doesn’t make the design worse — it makes it real.
What good UX process looks like
- User research and wireframes before any visual design
- Interactive prototypes you can test with real users
- Component libraries that developers can directly implement
- Design reviews in Figma with comment threads, not PDF handoffs
The speed advantage
A feature that normally takes a 2-week design cycle, a handoff meeting, and 2 weeks of development ships in 3 weeks total when the team is talking to each other. We’ve seen this firsthand across dozens of projects.
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