Ojo al Clima

Project overview

Ojo al Clima needed a platform that could publish climate reporting clearly and make technical environmental data easier to understand for a general audience.

Ojo al Clima needed a website and digital experience that made the work easier to understand and easier to use. The outlet needed a digital platform that could publish climate reporting clearly while making complex environmental data understandable to general readers.

Website and user experience

The live website, ojoalclima.com, is where the work becomes useful to real visitors. We organized the experience around the main actions people need to take once they arrive.

• Editorial templates for climate investigations, explainers, and analysis
• Newsletter signup flows built into the reading experience
• Story structures that help readers move through environmental data
• Responsive layouts for long reading sessions and repeat visits

Technology and integrations

The implementation combined design, content structure, and the technologies the project actually depended on.

• Editorial platform development
• Newsletter capture and audience growth flows
• Data visualization support for environmental reporting
• SEO friendly architecture for news and evergreen climate topics

What we built

On the delivery side, this work covered both the public website and the product details behind it. We worked across brand and product, creating a content platform with newsletter capture, clean editorial templates, and visual formats for data-heavy investigations.